Keypath LLC

Content Specialist

Job ID
2020-3015
Job Location
US-IL-Schaumburg
Category
Marketing

Overview

Unlock Greatness with Keypath Education. We are growing, and our marketing team is too! Keypath is seeking a Content Specialist that is looking for long-term career growth in content management. This role will create content strategies, research trending topics, and write content utilizing information, such as metrics and statistics about the target audiences’ demographics and preferences, to create multimedia content that raises brand awareness and lead generation. The Content Specialist will need project management experience as well as a high level of creativity and attention to detail.

 

 

Be Bold and Do Meaningful Work

 

It takes many skills to design and deliver the most career-relevant online programs with the world’s leading universities. If you’re looking to use your unique set of skills to make a difference, we are always on the lookout for diverse, motivated individuals.

Responsibilities

Responsibilities Include, But Are Not Limited To: 

  • Help plan and create the content calendar and content resources (examples include blog posts, landing pages, white papers, infographics, and emails.
  • Collaborate with SEO and PPC teams to produce relevant content that meets the needs of both key stakeholders and our audience.
  • Partner with and direct external content development resources.
  • Help build and manage partner social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant.
  • Other duties, as assigned.

Qualifications

Education: Bachelor’s degree in Marketing, Advertising, Journalism, or Communications

 

Experience: 

  • 2 years’ experience producing content for the web, as well as channel-specific knowledge (blog, SlideShare, Facebook, Twitter, etc.)
  • A dual-minded approach: You’re highly creative, and an excellent writer but can also be process-driven, think scale and rely on data to make decisions
  • Proficiency with Adobe Creative Suite and CMS systems
  • Public Relations and budget management experience desired but not required

 

Skills and Competencies

  • Excellent written and oral communication skills
  • Excellent attention to detail
  • Proofreading skills
  • A critical thinker
  • Curious and confident to ask questions and learn quickly
  • Ability to manage conflicting priorities and multiple tasks
  • Team player
  • Always demonstrate the Keypath values – Commitment, Collaboration, Innovation, and Lifelong Learning

  

Benefits:

 

Keypath Education offers a comprehensive benefits package:

  • Medical, dental and vision coverage
  • Life insurance, disability, and 401K
  • Generous paid leave policies
  • Tuition reimbursement program
  • Get a degree at one of our Partner Programs with free tuition!

 

 

About Keypath Education

 

Our global mission is: Educate professionals to transform their world... We do this by partnering with the world’s leading universities who want to deliver career-relevant education to more professionals. Keypath Education provides a market-led & tech-focused online education solution. We set ourselves apart from other providers thanks to our global team of education experts who provide us with a breadth of diversity and data, which allows us to respond quickly to the “Future of Work” trends. We have an unwavering commitment to the student experience, an unrivaled desire to innovate, and a drive to leave a positive mark on the world. 

Keypath acts as an extension of the university’s team, keeping its brand and academic rigor intact while accelerating the growth and quality of the university program portfolio and providing an exceptional student experience through industry-leading technology. Services provided include market research, program development, marketing, student recruitment, retention, and course development. 
 
Aside from the great perks and investment in our people’s own learning and development, it’s our culture that makes Keypath Education unique. We truly put our people first – our employees and our students. Our mantra is, “Be Bold and Do Meaningful Work.” We seek out unique challenges. We move fast by choice. We push ourselves to be lifelong learners and demand the best from one another. It’s what defines Keypath – and we wouldn’t have it any other way.
 
To deliver on this mission, the first thing we did was hire the best and brightest leaders in online learning. We opened offices in Melbourne, London, Chicago, Toronto, and have virtual employees all over the world to support our university partners.

 

While our journey is just beginning, our team has accomplished so much already. We work with more than 25 partners worldwide, supporting 100+ degree programs. Our university partners are recognized for their academic quality, with most being regionally or nationally ranked. Also, 13 are globally ranked - a distinction given to only 3% of universities in the world. 

 

  

 

Note: The above statements outline the nature and level of work performed by individuals assigned to this position and are not intended to be an exhaustive list of all responsibilities and skills required. All employees may occasionally be required to perform duties outside of their normal responsibilities as needed.

 

Keypath Education is an equal opportunity employer that does not discriminate against applicants or employees and ensures equal employment opportunity for all persons regardless of their race, creed, color, religion, sex, sexual orientation, pregnancy, national origin, age, marital status, disability, citizenship, military or veterans’ status, or any other classifications protected by applicable federal, state or local laws. Keypath’s equal opportunity policy applies to all terms and conditions of employment, including but not limited to, recruiting, hiring, training, promotion, job benefits, pay, and dismissal.

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